The countdown to Black Friday 2025 has begun, and British gamers are already gearing up for one of the biggest shopping events of the year. Whether you’re a casual player or a dedicated Nintendo fan, the Nintendo Switch Black Friday sales are shaping up to be among the most talked-about events this season.
With Nintendo’s console still dominating UK charts even after seven years on the market, retailers are preparing for record demand. From price cuts on consoles to game bundles and accessories, this year’s Black Friday promises plenty of opportunities to grab a bargain.
The Nintendo Switch: Still a Bestseller in 2025
Despite competition from the PlayStation 5 and Xbox Series X, the Nintendo Switch continues to enjoy strong sales in the UK. According to the Entertainment Retailers Association (ERA), the Switch accounted for over 25% of all console sales in the first half of 2025.
Part of this success comes from Nintendo’s consistent stream of hit titles, from The Legend of Zelda: Tears of the Kingdom to Super Mario Bros. Wonder. The hybrid console’s versatility — being both portable and dockable — also appeals to families and commuters alike.
Retail experts predict that Black Friday 2025 could be one of the biggest for Nintendo yet, especially as rumours swirl about a potential “Switch 2” release in 2026. This has prompted retailers to clear stock with aggressive discounts and bundle offers.
What to Expect from Nintendo Switch Black Friday Deals
Black Friday officially falls on 29 November 2025, but many retailers in the UK will start their sales earlier — some as soon as mid-November.
Based on previous years, Nintendo Switch deals are likely to focus on three main areas: console bundles, digital game sales, and accessories.
Console Bundles
Major UK retailers such as Argos, GAME, Amazon UK, Currys, and Very are expected to roll out competitive bundle deals. Typically, these include the Nintendo Switch OLED, Switch Lite, or the standard Switch V2, paired with popular games like Mario Kart 8 Deluxe, Animal Crossing: New Horizons, or Super Smash Bros. Ultimate.
Last year, Argos offered a Nintendo Switch OLED + Mario Kart 8 Deluxe + 3-month Nintendo Switch Online for £299 — a £50 saving compared to the usual combined price. Similar or better deals could return this year, especially as the Christmas rush begins.
Game Discounts
Nintendo’s digital store often participates in Black Friday promotions, offering up to 70% off select titles. Expect discounts on top-selling games like The Legend of Zelda: Breath of the Wild, Luigi’s Mansion 3, and Metroid Dread.
Physical copies from retailers such as Amazon and GAME usually mirror these discounts, sometimes adding free delivery or loyalty points to sweeten the deal.
Accessories and Controllers
Accessories such as Joy-Con controllers, Pro Controllers, and carry cases are also expected to see price drops. With Joy-Con drift still a concern for some users, Black Friday is often the best time to pick up replacements at a discount.
Expert Insight: Why Black Friday Matters for Nintendo
Retail analysts note that Nintendo’s Black Friday strategy differs from its rivals. While Sony and Microsoft focus on premium console discounts, Nintendo relies heavily on bundles and exclusives.
Gaming analyst Piers Harding-Rolls from Ampere Analysis explained earlier this year, “Nintendo has mastered the art of keeping its consoles relevant through strong first-party games and well-timed promotions. Black Friday plays a critical role in driving family purchases ahead of Christmas.”
This strategy continues to pay off. During last year’s holiday season, the Nintendo Switch was the UK’s best-selling console in December, according to GfK Entertainment data. With 2025 likely being the final full year before a new console generation, demand could surge again this November.
Where to Find the Best Nintendo Switch Black Friday Deals in the UK
When it comes to bagging the best bargains, it pays to know where to look. Here’s how different retailers typically stack up:
Amazon UK
Amazon is expected to lead the charge again with competitive bundle pricing and lightning deals. Keep an eye out for limited-time offers that can vanish within hours. Amazon’s fast delivery options make it a go-to for last-minute shoppers.
Argos and Currys
Both retailers are known for offering bundle exclusives not found elsewhere. Currys often pairs consoles with accessories, while Argos focuses on game bundles that appeal to families.
GAME and Very
GAME’s loyalty points system makes it appealing to regular players, while Very frequently extends its Black Friday deals into early December — ideal for those who miss the initial rush.
Nintendo UK Store
The official Nintendo UK Store often runs its own promotions, particularly for digital downloads and limited-edition accessories. Though hardware discounts are rare here, you might find collector’s editions or exclusive merchandise.
The Nintendo Switch OLED: Still the Star of the Show
Among all Switch models, the Nintendo Switch OLED remains the most sought-after in the UK. Featuring a brighter 7-inch screen and improved audio, it continues to be the top pick for gamers looking for the best portable experience.
In 2025, retailers have reported steady sales for the OLED model, suggesting that any Black Friday price drops will be snapped up quickly. Expect discounts to hover around £250–£270, depending on bundles.
For younger players or those seeking a more affordable entry point, the Nintendo Switch Lite is also expected to see discounts of up to £30 off its usual £199 price tag.
The Anticipation for Nintendo Switch 2: Will It Affect Prices?
Speculation about the Nintendo Switch 2 — or whatever name the next-generation console takes — has fuelled excitement across the gaming world. Industry insiders believe the successor will launch sometime in 2026, with enhanced graphics, better battery life, and backward compatibility.
This anticipation has a clear impact on the market. Many UK retailers are now looking to clear existing Switch inventory, potentially leading to the biggest discounts yet this Black Friday.
If you’ve been waiting to buy a Switch, this could be the perfect opportunity before the next-gen console makes its debut.
Nintendo Switch Games to Watch Out for This Black Friday
2025 has been a strong year for Nintendo games, and many of these titles are expected to feature in Black Friday promotions. Fans should watch for discounts on blockbuster releases like:
- The Legend of Zelda: Tears of the Kingdom
- Super Mario Bros. Wonder
- Pikmin 4
- Mario vs. Donkey Kong
- Metroid Prime Remastered
With the holiday season in full swing, family-friendly titles such as Just Dance 2025 and Mario Party Superstars are also likely to see strong sales.
Lifestyle and Celebrity Buzz Around Nintendo
Nintendo’s popularity has even crossed over into pop culture. Celebrities often share their gaming habits on social media, adding to the console’s mainstream appeal.
From athletes to actors, everyone seems to have a Switch tucked away in their travel bag. For example, British tennis star Jack Draper has been spotted discussing his love for video games between tournaments.
Similarly, entertainment stories like Barry Keoghan and Sabrina Carpenter’s relationship or Lewis Hamilton’s girlfriend remain popular across UK media — a reminder that gaming, music, and celebrity culture often intertwine during the festive season.
And while Paris Fury or reality stars like Ella from MAFS UK might not be discussing the latest Mario release, their influence on UK lifestyle trends mirrors how brands like Nintendo remain part of everyday conversation.
How to Shop Smart This Black Friday
With deals appearing across multiple platforms, shoppers are encouraged to compare prices before purchasing. Tools like Google Shopping, PriceSpy, and retailer apps can help spot genuine discounts versus inflated pre-sale pricing.
Experts also suggest checking for extended warranty coverage and delivery times, especially when ordering close to Christmas. For digital purchases, ensure you buy from verified retailers to avoid scams.
FAQs: Nintendo Switch Black Friday 2025
1. When does Black Friday 2025 start in the UK?
Black Friday officially begins on 29 November 2025, though many retailers start early sales around mid-November.
2. Will there be Nintendo Switch OLED discounts this year?
Yes, most analysts expect discounts on the Switch OLED, especially as retailers clear stock ahead of a possible next-gen console.
3. Are digital game deals worth it?
Absolutely. Nintendo’s eShop often runs deep digital discounts, and UK retailers like Amazon match these prices on physical copies.
4. Should I wait for Cyber Monday?
If you miss Black Friday, Cyber Monday (1 December 2025) usually brings similar offers, especially on accessories and digital games.
5. Will Nintendo Switch 2 launch soon?
While Nintendo hasn’t confirmed an exact date, industry insiders predict a 2026 launch, making Black Friday 2025 an ideal time to buy the current model at a discount.
Final Thoughts
As Black Friday 2025 approaches, the Nintendo Switch remains a timeless choice for UK gamers. Whether you’re chasing nostalgic adventures with Mario or exploring new worlds with Zelda, this year’s deals offer something for everyone.
With the Switch 2 rumoured for 2026, this may be the best and last chance to secure the original console at its lowest price. So, if you’ve been waiting to join the Nintendo community, this Black Friday might just be the perfect moment to jump in.
